设计

A series of design books at a textbook level, detailing all the elements of layout, summarizing and outlining layout design methods and techniques. Step-by-step demonstrations compare old and new layout designs, providing detailed analysis of the creativity and methods in the latest layout design works. The series categorizes and summarizes types of color tones and matching techniques, with detailed analysis of the creativity and methods in the latest outstanding graphic design works using color. It also thoroughly explains the basics and categories of typography, differentiating between print fonts and headline fonts, and highlighting their design differences.
教材级的设计系列套书，详解版面的全要素，归纳总结版式设计的方法技巧，版式设计新旧对比一步步演示，详细解析最新版式设计作品创意与方法。归纳分类色彩调性的种类和搭配技巧，详细解析最新应用色彩出色的平面设计作品创意与方法。详解字体的基础知识和类别。细分印刷字体和标题字体的区别和设计上的差异。

1: The secrets of packaging color matching from Japanese traditional colors
2: Packaging visual creation methods from Japanese creative graphics
3: Packaging layout from Japanese layout aesthetics
4: Packaging technology materials from Japanese packaging award-winning works
5: Tutorial on making packaging design renderings

New Waves of European Graphic displays the excellent works of designers from Europe. The form of projects included in the book are mainly physical materials, including posters, album cover, books, magazines, leaflets, cards, etc. The text focuses on the designer’s creative concept, design methods and ideas, materials and print finishes and other relative information. It will analyze in detail for the readers about the uniqueness of 60 European graphic designs from creativity to realization.
本书带有五个重磅教程，除了能了解最新的设计潮流趋势，还能学习制作的详细软件操作过程，让读者在鉴赏之余最重要的是学习如何创作。抓眼的平面容易上瘾，让人欲罢不能。

Based on the essential color theory and color psychology, 18 appealing color scheme references are sorted out, which are logically analyzed and presented by data charts such as radar and percentage, to find out the reasons for the psychological effects triggered by colors. Here, more than 45 amazing visual designs from all over the world are displayed in 7 color themes, and 10 internationally outstanding designers and art directors shared their color application approaches, helping readers to unlock more color scheme ideas and get tricks to break the mediocre design style.
本书从基础的色彩原理、色彩心理学出发，整理出 18 组让人过目难忘的配色参考，并透过雷达图、占比图等数据图表，逻辑推导由色彩所引发的心理感受的成因；与此同时，以七大配色主题分类展示超过 45 个来自世界各地的精彩设计案例，更与 10 位国际知名设计师对话，全方位探讨他们的用色法则，希望读者能通过此书疏通配色思路，从而激发出更多配色灵感，获得打破平庸设计的诀窍。